8:00 - 8:45 am
Breakfast & Registration
8:45 - 9:00 am
Welcome Remarks
Emcee: Barb Sukkau, CREA President

 9:00 - 11:45 am
Director Boot Camp - So You're a Director!
Congratulations-Sort of.

Presenters: Bill Harrington & Paul Feuer
With great power comes great responsibility, and your decisions will shape the future of your board or association. And your decisions as a director, and the actions of your board or association, involve a host of legal issues that may result in liability. Your association can get sued as a result of your conduct. But even more frightening, so can you!
Virtually every process, no matter how small and insignificant, carries with it responsibilities and, if done improperly, consequences. As soon as you sit down at the director table, you have all the same duties, responsibilities and liabilities as a director of Microsoft - without the pay.
You need to protect your association and yourself by understanding some of the basic duties and obligations of directors such as: the powers of a board of directors, the importance of your fiduciary duties, the joys of competition compliance, and the need to pay attention to how you make decisions. Join the lawyers from CREA’s legal department as they take you on a thoroughly entertaining (yet depressingly thorough) tour of some of the main areas of legal concern for directors.
12:00 - 1:30 pm
Lunch with CREA Update

No booming music to get you out of your chair, dancing in the aisles. No prize giveaways before, during or after. No famous speaker with a life-altering, against all odds story. Not even any continuing education credits. But there is a free lunch. That’s right, we’re talking about the CREA update. The update will provide delegates with serious information about how CREA is confronting new challenges in technology, reputation and government relations will be shared.

This update will be provided by Michael Bourque, CREA CEO; Randall McCauley, CREA Executive Vice President Reputation, Linda Kristal, Interim VP Advocacy; Patrick Pichette, VP
1:45 - 2:30 pm
Winning in the Age of Disruptors
Presenter: Rick Haase
There are many new offerings being made by innovative internet providers to Agents and Brokerages across Canada. We want to provide you with some insights as to how some of the Internet based changes in Real estate Marketing, Internet listings aggregators and Internet Leads providers are impacting the Real Estate brokerage and consumer landscape.
Winning in the Age of Disruption will shed light on how some of these providers have impacted the U.S. markets and what it portends for Canadian Brokers, Agents and Boards/MLS systems as well. We will see examples about how Digital Listings Aggregators (Zillow, Trulia, etc…) are building consumer facing experiences on-line and how these will compete for public and Agent attention and the revenue associated. In our efforts to be of service to our customers and in as much as these companies are in the process of selling their services in our service areas we need to understand more about how they work and their impact.
2:30 - 2:45 pm Break
2:45 - 3:45 pm
How Ethics and Reputation Drive Business
Presenter: Dan Tisch, President & CEO, Argyle Communications

Reputation, trust and ethics are more important than for REALTORS® in building relationships with Canadians. In a world where we all have global publishing power in our pockets, every mistake, real or imagined, true or false, can be instantly magnified like never before. For businesspeople, reputation can mean the difference between profit and loss, or success and failure.

Daniel Tisch, CEO of Argyle Public Relationships, has worked with leaders at the most senior levels of government and business. An expert on reputation, Dan was involved in a 2018 study by the Reputation Institute that revealed the most significant drop in the reputation of business since the global financial crisis. The data – and Dan’s presentation – show that Canadians increasingly want to work with someone they can trust, who puts people above profit, and is, above all, highly ethical.

For REALTORS® this is both a challenge and an opportunity. With careers built on relationships with clients and communities, they instinctively understand the value of reputation, and how improving it can lead to stronger business results.

This session will explore the link between ethics, reputation and career success. It will offer practical insight into how REALTORS® can understand and manage reputation risk, and use social media, branding, and community leadership to build trust, enhance their reputations and expand their businesses.

3:45 - 4:30 pm
Industry Trends
Presenter: Phil Soper
In this session, Phil will be addressing the following:
  • Evolving market segmentation. How brokerages are developing and changing to serve the evolving demands of both consumers and front-line practitioners.
  • The digital brokerage. How new technologies will help and challenge today’s REALTOR®.
  • What is driving Canadian real estate demand and why I remain optimistic for our industry despite widespread talk of recession and disruption.
  • 4:30 pm
    Closing Remarks
    Presenter: Barb Sukkau, CREA President